For boutiques and independent stores
Wholesale boutique clothing.In boutique quantities.
Brand wholesale usually means committing to a full size run months ahead. Here you pick individual pieces out of a supplier's live stock, €500 minimum per supplier, at up to -85% off RRP.
- 5,000+ stores buy here
- 150+ brands
Business accounts only. Verification is free.
The Unfrosen advantage
What is on the platform, and what it costs
300,000+ products live at any one time
New offers every two or three days
Invoice and certificate of conformity with every order
Delivered across the European Union
How it works for a boutique
Buy the way a boutique actually buys
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Per piece, not per pallet
Each supplier is a separate warehouse with its own stock and terms. You pick the items you want from what is live, and the only floor is €500 per supplier. Testing a brand costs you one small order instead of a season.
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Stock that arrives new
Overproduction, cancelled wholesale orders and end-of-season carryover, shipped new in its original packaging with tags on. Never seconds, never fakes, never the grey market.
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Paperwork that survives a check
Every order comes with a detailed invoice and a certificate of conformity, so you can show where branded goods came from if a local authority asks.
The detail
What wholesale clothing for boutiques looks like here
Unfrosen is a closed platform. Brands and their distributors move stock they need off the books, and verified stores buy it before it ever reaches an outlet. Buyers never see the supplier's name and suppliers never see the buyer, which is why a brand is willing to let its stock go at these prices.
Where the stock comes from
Excess inventory, cancelled orders, overproduction, past-season collections and showroom samples. It reaches us from brands, authorised distributors, large retailers and fashion showrooms across Europe. Same product, same packaging, priced to move.
What you can order
Around 300,000 items are live at any one time: apparel, footwear, bags and accessories, in womenswear, menswear and kids. New offers open every two or three days and close fast, so what you see is real availability rather than a catalogue of things that already sold.
Minimums and pricing
€500 per supplier, prices excluding VAT, discounts up to 85% off RRP. Each supplier sets its own minimum and delivery terms, and you see them before anything goes in the cart. If you would rather buy in bulk, the ready-made stock lots come with a full packing list and a fixed price per piece.
Getting it to your shop
Orders are consolidated into our three warehouses in Bucharest, split per buyer and dispatched to your door anywhere in the European Union. Shipping is a percentage of the order value, and in most countries that percentage drops once you pass €2,000. The full rate card is in the FAQ.
Quick answers
Questions boutique owners ask first
Who can buy from Unfrosen?
Any business with an active company in the clothing, footwear or accessories sector can apply. Every account is checked by hand before it gets access, which is what keeps the pricing off the public internet.
Is there a minimum order for a small boutique?
€500 per supplier. Each supplier has its own stock, pricing and delivery terms, and you can read them before you buy. There is no membership fee and no annual commitment.
Where does the stock actually come from?
Official European suppliers: brands, authorised distributors, large retailers and fashion showrooms. The goods are excess inventory, cancelled orders, overproduction, past-season collections and showroom samples. Buyers never see supplier names and suppliers never see buyers.
Are the products authentic?
Yes. Everything is sourced from verified brands and arrives with original tags, in its original poly bag or shoe box unless stated otherwise. You get a detailed invoice and a certificate of conformity with every order.
What documents do I get for reselling branded products?
A detailed invoice and a certificate of conformity with every order. Both document the authenticity of the goods and can be shown during a local authority check.
How often is new stock added?
New products go up every two or three days, and offers run for a limited window. Once you have an account you get WhatsApp or email notifications when a campaign opens, and the OFFERS section shows what is scheduled next.
Do you deliver to my country, and what does it cost?
We deliver across the European Union from our warehouses in Romania. Shipping is a percentage of the order value and depends on the destination zone. In most countries it drops once the order passes €2,000. Your account manager confirms the exact rate, and the full zone breakdown is in the FAQ.
Open an account and see the real prices.No fee, no commitment.
Any registered business in clothing, footwear or accessories can apply. We check the company, then you get live stock, your own account manager, and delivery anywhere in the EU.
Takes about two minutes.